Deadlines Keep You Honest

I’m working on a big event and it’s less than a week away. Needless to say, I’m understaffed and overwhelmed. One thing is for certain, event deadlines keep you honest.

I’ve worked in other industries, but there is nothing quite like an event deadline. You don’t promote a festival that is “Coming in Summer of 2018.” Event planners publish specific dates and times and that’s that.

The thing deadlines make you do is prioritize and delegate like never before. You read about these concepts in all the business books and magazines, but people rarely ever practice them. Excuses like “It’s all important” or “I don’t have the resources to delegate” are not going to help you meet your deadline.

Speaking of which, I really don’t have time to be writing this blog. Back to work.